Posts tagged building brand

Powerful Brand Building with Billboards

Clever design combined with a clear and simple tag line makes a brand easy to remember. Building your brand is essential to bringing customers back to your business time and time again. Tag lines, when they are short and clear, are there to get people to remember a certain brand. If you have a strong logo and identity, that is often enough to bring customers to your door – because of the recognizable brand.

With billboard advertising there is a very short amount of time to capture the attention of your audience; and there are certain principles that help in attracting and keeping that attention for as long as it takes for your billboard design to deliver it’s message. Some of these principles of design are not utilized by many advertising companies – this creates a campaign that will not serve it’s purpose. Even subtle errors in design can make all of the difference to whether or not your ad campaign will attract the consumers you are marketing to. If the design of the ad distracts away from the content then you lose your audience and the billboard campaign collapses. The designers that work for you in the design centre at BCbillboards understand all aspects of clear and effective billboard design, and will create an ad campaign with a clearly communicated message – a simple, clean, readable design that shows exactly what you have to offer in a balanced layout for all to see.

When you want to capture attention and build your brand, there is no better option for reaching a high number of consumers within a short period of time – for a cost much less than other forms of advertising. Contact BCbillboards.ca to start building your brand and create an effective ad campaign.

 

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Billboards for Small Business

If you want to grow your customer base and build your brand as quickly as possible, one of the best options for small business owners is advertising on billboards. Building your brand is of utmost importance  when trying to start up a new business and gain clientele. When your small business is trying to reach your target market effectively, and in the most cost-efficient way, advertising can be a game of guessing who your brand has reached and how to measure your impact. With billboard advertising you can be sure of the high-impact of views your brand will receive – due to traffic counts and the placement of BCbillboards, your brand will receive the attention it needs.  The cost of billboard advertising in the Okanagan is one of the best advertising deals anywhere. With the large and constant audience a billboard receives, you will be sure that your small business will be getting the attention it deserves. The more visibility, the better; and high traffic counts in key locations will ensure high visibility and maximum exposure.

To attract new customers and focus on your market, you need to create a campaign that is effective and eye-catching. BCbillboards.ca will help you create the advertising campaign that will get you to the next level of success in your business. Creating impressions in the mind of the public is what will link your customers to your business. Outdoor billboards provide this opportunity for building your brand and expanding your clientele throughout the Okanagan, South Okanagan, and beyond. Summer is the perfect time to start your brand building campaign because as the traffic soars your advertising impact increases. By advertising with billboards now, you will further the progress of your small business quicker and more effectively than using any other means of large scale advertising.

Contact us at BCbillboards.ca to get help with branding and be on your way to a successful small business.

 

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