Posts tagged create impact

Creating a Successful Billboard Campaign

In order for a billboard to escape the saturated roadside advertisements and stand out as a memorable and unique ad campaign, there needs to be a difference that sets it apart. Creating a successful and effective billboard campaign depends on acquiring your audience’s attention and making your ad distinct, unique, and catchy enough to remember. Eye-catching ads are few and far between, most ad campaigns get lost with over saturation in the marketplace and end up losing impact and money. Creating an ad that a passerby won’t easily forget, and one that will bring your audience to you or your website, is going to make your ad campaign a worthwhile investment. Sometimes just a catchy campaign that directs or draws in the audience to your website is all it takes. In this age where most businesses have a website and most consumers look to a website address as the first point of reference for a business, it is more important than ever to provide the means to get there, and get there with style! In this way, your audience grows with your brand building.

In the Okanagan, BC, BCbillboards provides the opportunity to join creativity and effective ad campaign marketing with your business for a powerful and unique marketing experience. Making your ad campaign inviting, interesting, and accessible is one of our goals. Driving traffic to your business and to your website using one of the most effective marketing tools to build your brand is our job. We will provide a high-profile opportunity for your business to succeed and flourish in today’s over saturated market.

Throughout the Okanagan we provide high-quality billboards created with clarity and with your audience in mind; keeping tag lines creative, short, to the point, and memorable.

Contact to advertise in the right place, in the right way.



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Summer and High Traffic Benefits

Summer will be upon us before we know it here in the Okanagan Valley. With thousands of drivers on the roads it makes for one of the highest viewing times of the year. Vacationing throughout the Okanagan, including: South OK, Penticton and area, and through the popular destination of Kelowna with it’s increased summer population – billboard viewing is at it’s finest. This is quality time for building your brand and claiming the undivided attention of travellers, attracting the greatest number of impressions, and increasing the traffic past your billboard with the constant onset of summer holiday-goers. Placement of your billboard with BC billboards will occur on some of the busiest highways in BC, reaching travellers throughout the Okanagan; including the pristine highways around Osoyoos and Oliver, Hwy 97, and Hwy 3. Your advertising will stand out to RV enthusiasts, families, business travellers, and those travelling on summer vacation. With an effective advertising campaign that will be designed with your needs and business growth in mind, the possibilities are endless.

Helping you achieve a successful business campaign during the busy summer months of travel is of utmost priority to us at BCbillboards, taking advantage of the far reaching opportunity of summer travel is your gain. The power of a creatively constructed billboard, ideal highway placement, and high circulation is a recipe for continuous public awareness of your brand or cause – bringing you what you need for the advancement you want.

Adding to the high density of views during the summer months, is the beneficial attraction of creatively composed  billboard ads. Everyone has fun and sun on their minds during the summer months and when an ad materializes these thoughts back to the viewer, it has an added beneficial impact. By bringing inspiration to a summer day, your ad campaign can take advantage of the summer loving focus – through images and ads that promote and attract the spirit of Summer. Reflecting the desires of the public in your ad campaign is what BCbillboards will help you achieve. In turn, your billboard advertising will stand out in the crowd with a bold and effective message.

Contact BCbillboards and we will help drive your successful summer ad campaign.


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The Street is your Canvas

BCbillboards offers businesses an opportunity to use the street as an advertising canvas. There is no better advertising option than billboards, with an ability to make an impact while creating a memorable statement for your business, at the best cost. Kelowna, B.C. is a city which is quickly growing in population and in business development, which means a greater audience with breakthrough opportunities for your business through powerful means of advertising. BCbillboards leads the way to advertising in the right places with branding advice, campaign strategy, and superior ad design. BCbillboards has been a leader in helping local businesses in the Okanagan design bold images that produce results.

Design in advertising begins with contacting BCbillboards with your business campaign. BCbillboards has many years of experience designing billboards, and will help you create the campaign you want, with results you need, and the bold, fresh, progressive design criteria that will attract undeniable attention.

Billboards have come a long way from the expensive paint, vinyl decals, and lettering that was once the common practice of creating billboards. Now, we have the capability to do be more creative, to be smarter with advertising, than ever before. We can add photos and artwork, we can change text and colour and size by a pressing key on a computer. We can contain any graphic we want and display it, in Kelowna, to over 100,000 views a day. Let us help you design your canvas.

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Get Creative

Getting creative with your billboard advertising campaign is the key to success in this field. Whether being creative means adopting an entertaining and surprising billboard display, or taking the route of a more minimalist approach , the most successful billboard advertising campaigns are also the most creative. The idea is to stand out with your billboard, being creative in order to catch the fleeting attention of your public. Being in a domain where competition is the key, creativity is of the utmost importance.

Kelowna BC is a hub of activity all year round, and will provide a creative approach for your business. Tens of thousands of people will see your billboard every day. Keeping the billboard interesting, easy to understand, and eye-catching is important so that your target audience will remember it.

The ideal location of Kelowna, and the Okanagan, offers limitless possibilities for your billboard to stand out above the crowd. The high density of viewers in Kelowna makes billboard advertising the furthest reaching, least expensive type of advertising possible in this market.  BCbillboards will design a billboard that will catch the undivided attention of your audience. Up to 60,000 viewers per day will capture your billboard campaign. Step outside your boundaries, think outside the box. BCbillboards will help you get there.

For more information on billboard advertising, visit our website: or call us toll free:             1-800-795-7525

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